Testing Price Point Again…

I’m back to testing my price point with my diet product. In fact I’ve lowered it all the way from $77 to $37. Obviously this will mean much lower commissions for affiliates (and for me) but I’m hoping that’s made up for by significantly higher conversion rates and lower refunds. I’ve noticed that refunds have gone up substantially since raising the price and that’s the main thing I’m trying to nip in the bud here. I think $77 may just be too high for this kind of product.

We’ll see. That’s what testing is for, it’s hard to know what will happen without testing it.